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Go Further 2016
Ford of Europe Press & Media Kit
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The global debut of the next generation Ford Fiesta was among the exciting headlines delivered by Ford Motor Company at a special “Go Further” event in Cologne, Germany. Ford Motor Company’s executive vice president and president, Europe Middle East and Africa, Jim Farley, was joined by president and chief executive officer, Mark Fields, to unveil four new production versions of the Fiesta – Europe’s favourite small car. Ford also announced that it plans to begin autonomous vehicle testing in Europe introduced new special edition Ford Mustang sports cars and Transit Custom vans, and revealed that the multi-award-winning 1.0-litre EcoBoost engine will become even more fuel efficient with the world’s first cylinder deactivation system for a three-cylinder engine.
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